Kunle Soname is a graduate of Political Science. An alumnus of Lagos State University (LASU), from the said university in 1996 and in 2003, he began a political career.
Not much has been said about Soname’s personal life but it is obvious that the Bet9ja co-founder is a diehard sports lover. Notably, Kunle Soname is a family man with Kemi Soname (wife) and Erioluwa (daughter).
Bet9ja is Nigeria’s most-visited football betting site founded by the pair of Kunle Soname (its chairman) and Ayo Ojuroye (its CEO).bet9ja.com As a football betting platform, Bet9ja provides customers with betting on notable sporting events. Meanwhile, the site maintains a great footing as Nigeria’s third most-visited site coming behind only Google.com and Youtube.com.
As stated by IABC Africa, Bet9ja is Nigeria’s only website featuring among the world’s 500 most-visited websites. Currently, Bet9ja offers punters the gambling options of sports betting, online casino and bookmaking.
Headquartered in Lagos, Nigeria, Bet9ja is licensed by LSLB (Lagos State Lotteries Board) and is traded under KC Gaming Networks Limited.
Following the memorandum it penned with the Nigeria Women’s Football League in 2015, Bet9ja became the sponsor of the said league. Similarly, the popular sports betting site is said to have agreed with Remo Stars F.C. over a shirt sponsorship deal in 2013.
Reports have also claimed that Bet9ja, in 2017, came to agreement with the Nigeria National League (Nigeria’s penultimate men’s football league) on a sponsorship deal worth #200 million.bit.ly However, the deal -between Bet9ja and the Nigeria National League -came to an abrupt end only two years after its agreement. It’s noteworthy that the sponsorship deal, at the point of endorsement in 2017, was meant to last for several years but in 2019, the Nigeria National League (NNL) declared that it had lost its title sponsors (with Bet9ja).
Also, there was an official declaration, indicating Bet9ja as the BBNaija’s (Season 4) headline sponsor.